Saturday, August 6, 2011

No Joke: Walmart Coffee Tastes As Good As Starbucks

By Brad Tuttle 

(Time)  In a new taste test, Walmart’s medium-roast Great Value 100% Colombia coffee was rated on par with the equivalent costing more than double the price bearing the Starbucks label. And no, the taste test wasn’t organized by Walmart.

It was the taste testers at Consumer Reports drinking and comparing all the home-brewed cups of Joe available to consumers.

In the most noteworthy results of the blind taste tests, Walmart’s coffee, which costs $3.88 for an 11.3 oz. container, matched the taste produced by Starbucks. A 12 oz. bag of ground Starbucks runs $8.88 at Walmart, and typically over $9.50 at most grocery stores...
h/t Marcellino D'Ambrosio

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