Friday, January 13, 2012

Dublin's tearful farewell to Dr Pepper

http://media.wfaa.com/images/600*338/0111_dublin_dp73.jpg
 Credit: Josh Stephen / WFAA

(WFAA) DUBLIN, Texas — Dublin Dr Pepper is no more.

The Dublin Dr Pepper Bottling Company has sold its rights to produce the iconic beverage in a settlement over a long-running feud.

The plant opened more than a century ago, filling containers with Dr Pepper made with pure cane sugar. But the oldest Dr Pepper bottler in the world has now produced its final "pick me up."

The development is cutting deep, stripping the very identity of this small Erath County town 75 miles southwest of Fort Worth.

It is the conclusion of a lawsuit pitting Plano-based Dr Pepper Snapple Group and its most famous bottling plant — a 120-year-old facility that started building a brand that later defined this community.

"Every town wants to find something that's uniquely theirs, and Dr Pepper was uniquely ours," said Jeff Kloster, vice-president of Dublin Bottling Works.

Dublin was one of only a few facilities that produced Dr Pepper using the original cane sugar formula. It's been operated by the same family for four generations... (continued)

No comments: